NewtonX Expert Acquisition Funnel · 2024
Weekly Signups
238
Weekly Verified
58
Weekly Activated
26
Activation Rate · NSM
10.9%
Weekly Paid Spend
$24,743
Weekly Expert Payouts
$20,696
Funnel reach by stage
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→ Detail: 1.1 Funnel Conversion · 1.2 Cohort Conversion
Channel efficiency
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→ Detail: 2.1 Channel Performance · 2.2 Campaign Deep Dive · 2.3 Unknown Channel
Weekly activation rate
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→ Detail: 1.3 Q3 vs Q4 Comparison
Days from signup to activation
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Definitions. Activation = first paid engagement within 60 days of signup. Rejected verifications excluded from Verified / Activated.
unknown kept as its own channel (see 2.3). LTV is gross expert payout per assignment spec — read LTV:CAC as a payout-efficiency proxy.